While most listen to radio for its music and personalities, there exists a critical business element: advertising. Radio stations employ salespersons to contact local businesses, where they sometime go to “extremes” to sell ads on their station. As I climbed the ladder of success in the face-paced, cut throat world of radio sales, I encountered and participated in my share of questionable entertai...
Paperback: 236 pages
Publisher: Rick Charnack; 1 edition (October 28, 2013)
Product Dimensions: 5.5 x 0.5 x 8.5 inches
Amazon Rank: 1910350
Format: PDF Text djvu book
reviews: I met Rick Charnack a few years ago at one of his other hangouts while he was in the middle of writing this book. It sounded very interesting, and I was looking forward to publication after reading a preview chapter ("Londonderry Faire") that Rick ha...
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